IL PROGETTO REBRANDING DI AKKA: ONE BRAND, ONE AKKA!
"As our clients well know, technologies and user behaviour develop at different speeds.
Even though change is particularly intense these days, technologies themselves transform in a continuous and constant way.
Conversely, user behaviour generally undergoes change in stages, driven by new generations."
Chairman and CEO of the AKKA Group
A SINGLE BRAND TO EMBODY A SHARED PASSION
GAINING POWER AND VISIBILITY
EXPRESSING THE CROSS-SECTORAL NATURE OF OUR ORGANISATION AND OFFERINGS
BOOSTING OUR ATTRACTIVENESS
SHOWING WHAT MAKES AKKA UNIQUE